Design BasicsUnderstanding hierarchy in design: 4 layers that guide your viewer's eyeDesign Basics
Design Basics covers the foundational concepts every client and designer should understand: vector vs raster, RGB vs CMYK, white space, hierarchy and other principles that underpin effective visual communication.
These articles demystify design terminology and explain why certain technical and compositional choices matter, helping readers speak the language of design with confidence.
- Design BasicsUnderstanding hierarchy in design: 4 layers that guide your viewer's eye
Design BasicsUnderstanding RGB and CMYK: 3 ways they shape your design output
Design BasicsUnderstanding vector graphics: 4 ways they strengthen your brand